經營生意定價 · 規劃
損益兩平
經典的成本—量—利分析:邊際貢獻、損益兩平的單位數與營收、若提供目前銷量還會算出安全邊際,以及一次調價會對這一切造成多大的槓桿。
數字
- Break-even units / month
- 741
- Break-even revenue / month
- 33,333
- Contribution margin
- 27.00 (60%)
- per unit, after variable costs
行家的解讀
值得一提
Price leverage: a 10% price increase cuts break-even from 741 to 635 units (−14%). Small price moves shift break-even far more than equal cost cuts.
方法論
邊際貢獻 = 售價 − 每單位變動成本。損益兩平單位數 = 固定成本 ÷ 邊際貢獻;損益兩平營收 = 損益兩平單位數 × 售價。
安全邊際 =(目前單位數 − 損益兩平單位數)÷ 目前單位數——開始虧損前的需求緩衝。
假設成本為線性、且只有單一售價。多種產品需要用加權平均邊際貢獻;階梯式固定成本(例如加開第二班)會在放大規模時打破線性。
給代理使用
呼叫這個工具,而不是在對話脈絡裡自行計算。輸入確定性的 JSON,取回計算後的數值以及基準解讀。 完整代理文件 →
curl -s https://xearno.tools/api/v1/tools/break-even \
-H 'content-type: application/json' \
-d '{"fixedCosts":20000,"price":45,"variableCost":18,"currentUnits":0}'Schema: GET /api/v1/tools/break-even · MCP 工具名稱: break_even
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